The Jones Group Inc and Camuto Group announced that they have entered into an exclusive licensing agreement to design, develop, produce and distribute Jessica Simpson Sportswear under the Jessica Simpson Collection. This agreement is in addition to Jessica Simpson Jeanswear that The Jones Group currently licenses.
Jessica Simpson Sportswear is iconic, redefining the new modern American classic. The vision of the brand focuses on key items that relate through fabric, print and color. This new, contemporary line encompasses various categories, including jacket, woven and knit bottoms, tops, dress and skirts. Each look captures the essence of Jessica Simpson's flirty, feminine and sexy style for the fashion-forward consumer. Jessica Simpson Sportswear will be available in over 650 doors in both specialty and department distribution in the U.S. and Canada beginning fall 2011, and sold adjacent to Jessica Simpson Jeanswear where available.
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